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First published on July 12, 2007, doi:10.1177/1096348007302350

Journal of Hospitality & Tourism Research 2007;31:471.

A more recent version of this article appeared on November 1, 2007


Article

The Postmerger Financial Performance of Hotel Companies

Li-Tzang (Jane) Hsu1* and SooCheong (Shawn) Jang, Ph.D.2

1 Kansas State University
2 Purdue University

* To whom correspondence should be addressed. E-mail: lth8888{at}ksu.edu.


   Abstract
This study investigates the postmerger financial performance of acquiring firms in the lodging industry between 1985 and 2000. Jensen Measure Model and Market Model are used to examine long-term and short-term market measure of performance. Additionally, return on assets (ROA) and return on equity (ROE) are used to assess the accounting measures for the financial performance of acquiring firms. The results indicate that the shareholders of acquiring hotel companies earned no abnormal equity returns over the short term, which indicates no significant relationship between merger announcement and the change in short-term equity value. As opposed to general expectations, the study reveals that merger has a negative effect on the acquiring firms’ equity values over the long term. Similarly, the ROA and ROE are found to become significantly lower after mergers. Overall, this study provides evidence that shareholders of acquiring hotel companies did not benefit from the mergers.
Add to CiteULike CiteULike   Add to Connotea Connotea   Add to Del.icio.us Del.icio.us   Add to Digg Digg   Add to Reddit Reddit   Add to Technorati Technorati    What's this?